Sakura initially started as a crayon company in 1921. Disappointed that traditional crayon colors did not mix or overlay well, the innovative founders of Sakura began to experiment with different formulations to create an ideal stick drawing material. Over the years, Sakura has brought the world many more breakthrough inventions. Sakura of America is dedicated to the continued development and efficient delivery of technologically superior, innovative and safe products. Sakura products, promotions, and advertising reflect their support of individual expression and artistic freedom.